All posts by Jon Bradshaw

5 Tips for Balancing Your Clients’ Calendars With Your Own

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Sever Ties with Bad Clients

It’s easy to be the client’s yes-man: agreeing to last-minute projects and too-fast turnarounds, booking back-to-back meetings, and worrying about how you’ll complete the work you take on.

Don’t get me wrong: Clients’ needs are important. In fact, they’re the reason you see profits at the end of the quarter. But if you’re constantly reacting to client needs, when will you have time to work on all of the other things that keep your company moving forward?

Resist the urge to overload your schedule. Not only does it put you at risk of letting a client down, but it can lead to all sorts of chronic health problems. 

Balancing your client’s calendar with your own can feel like walking on a tightrope. Cut yourself some slack with these five tips:

1. Know when you work best.

When do you feel most energized? It could be in the morning right after a cup of coffee, or in mid-afternoon as the office gets quiet and your inbox traffic slows. Identify the time of day when you’re at peak productivity.

No matter what part of the day works best for you, block this time out on your schedule for focused, distraction-free work. Don’t let the whirlwind of meetings and emails keep you from spending this time on your most pressing projects. 

This is the work of setting boundaries, which benefit everyone involved: You finish projects on time, and your client gets a better outcome. Don’t feel guilty for it. 

2. Use an online scheduling tool.

Although paper planners and calendars have their benefits, working from an online calendar is the best way to stay on top of the fast-paced work environment.

To that calendar, add not just your meetings and appointments, but also those blocks of time when you want to do deep work. Set it so that your team members and, if you so choose, your clients can see your availability. 

Giving clients open access to your calendar might be nerve-wracking. But think about the advantages of such a system: Clients who can see your calendar will understand that you can’t meet at a time that you’ve already committed to someone else. Make rearranging your schedule the last resort. 

3. Build a buffer into timeline estimates.

When setting the project timeline, be realistic. Give estimates according to when you could comfortably complete the work, not when you could do it if you pushed everything else out of the way.

Sure, it’s nice to impress a client with a quick turnaround. If you do that for every client, though, you’ll quickly run out of time and energy. 

Apply the “buffer” approach to your meeting schedule as well. Give yourself small blocks of time between appointments to decompress, answer emails, and prepare for the next one. 

4. Look at the big picture.

You know what times of year are most and least profitable for your business. The same is true of your clients.

It’s likely that your clients have an idea of how their year will look and what they might need in a given season. At the start of the calendar year, ask your long-term clients what projects they anticipate needing your help with. Not only does reaching out early show that you want to maintain your relationship with them, but it lets you know well in advance what’s coming.

Go ahead and add those projects to your calendar. Set reminders to follow up with each client for details as the start dates draw closer. 

5. Get creative.

Make use of every minute of your schedule. If you find yourself squandering interstitial periods, ask whether you could use them to buy yourself time elsewhere. 

For example, you could take lunch meetings or chat with clients over happy hour. If you usually commute to appointments, could you take some of them via a videoconferencing service?

Videoconferencing is a good solution for all sorts of meetings. Not only does it keep you at your desk, but it allows you to share your screen and record the conversation.

At the end of the day, remember that you’re the captain of your calendar. It’s OK to occasionally feel overwhelmed by your workload, but it shouldn’t be the norm. Client needs are important, yes, but you should not live by their beck and call.

5 Best Practices for Controlling Your Calendar Notifications

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Small Business Owners and Social Media: How Much Time to Spend Online

Buzzes, beeps, dings, and swishes are the sounds of the workday. They’re useful, but they’re also distracting.

Constant notification noises put you in reactive mode. Working reactively is stressful, gets in the way of proactive thinking, and zaps energy you should be spending on focused work. But aside from silencing your computer or phone entirely — which may cause you to miss a call or a key appointment — what can you do to control them?

Setting boundaries is important if you want to use your time wisely. Try these five best practices to quiet the noise and boost your productivity:

1. Know your options.

The default settings in your scheduling software are not your friends. Find the settings menu, and start exploring. Keep in mind your options will differ depending on the device you’re using. 

Start with your device’s global settings. If you have an iPhone, you’ll see a notifications menu in the “Settings” app. A similar menu exists on Android devices. Here, you’ll find options for where notifications appear, how long they linger, and if your phone buzzes or dings upon receipt. 

Take the same approach on your computer. You might find an option that provides a heads up without annoying noises. For example, did you know that Microsoft Outlook can send you text notifications, summarizing your calendar for the day? Knowing your alert options is the first step in developing a system that serves you. 

2. Be selective.

Again, notifications exist to serve you, not the other way around. To regain control of your calendar notifications, choose which apps you actually want to hear from.

Say you’ve elected to receive Slack notifications on both your laptop and smartphone. Slack can notify you about every message in every channel, only on select channels, or only when you’re tagged. Those settings can be customized for each device. 

If you operate on-the-go, you might turn off all desktop alerts but opt to receive notifications from certain channels on your phone. If you stay close to your desk, you could opt for the opposite.

Personally, I prefer to turn off all notifications on my phone, except for those directly related to calls or texts. On my computer, I opt for email and Slack notifications. 

3. Use your senses.

Toggling the on/off switch isn’t the only way to control audio alerts on your devices. Your device’s notification settings allow you to adjust which apps send you vibration or audio notifications.

A favorite trick of mine is adjusting the sound alerts in Outlook. I don’t want to hear a chime every time a new email or calendar reminder occurs. Only when I receive an email directly from my team do I hear a chime. That sound signals to me that I should put down whatever else I’m working until I check whether the email is important and time-sensitive. 

4. Do more with your inbox.

Even if my email inbox is overflowing, I prefer to receive a notification there instead of on my phone. Here, I can sort, prioritize, and save messages until I’m ready to address them.

Many scheduling tools, including the one I use, allow you to send yourself reminders at appointed times. I set a monthly reminder to pay my credit card bill, so I receive an email at 9 a.m. the day before the bill is due.

I might accidentally dismiss the notification on my phone, but I can’t miss the email reminder in my inbox. Then, I mark it as important to keep it top of mind.

Try setting your calendar to email you 15 minutes before a meeting. To take it a step further, assign that email a special sound. 

5. Get focused.

Notifications are the enemy of deep work. Especially if you are about to engage in multitasking, turn your devices to “silent” and move them out of sight. Close Gmail, Slack, and any other applications that you’ve set to send you notifications.

If you need a notification to know when to stop, set a kitchen or online timer. Don’t use your phone for this because once the timer dings, you’ll be tempted to dive back into the notifications. 

Give yourself a block of uninterrupted work time — as well as one for personal time — every day. Sleep with your phone in airplane mode (or out of the bedroom entirely) so that your morning alarm doesn’t greet you with a list of notifications. Ironically, setting a calendar reminder for notification-free time can help with this. 

If you’re constantly feeling stressed out and overwhelmed, try taming your notifications. Trust your brain to remember what’s essential, and set your devices to remind you of the rest.

6 Tips for Mastering Appointment Reminders for Your Clients

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Want to Get More Done? Organize Your Thoughts

Your clients are busy people. They don’t need a reminder for every email you send, but sending no reminders whatsoever isn’t a smart strategy, either.

You could take the age-old approach of sending three reminders — one far in advance, the second a few days before, and the third the day of — but that’s a lot of reminders. When the appointment rolls around, your client may walk in annoyed with you. 

Going the no-reminder route can leave clients wondering whether the meeting is still happening, or whether it’s slipped your mind.

The question is, how can you strike a balance between the two?

1. Always confirm via email.

No matter how you set the appointment — over the phone, in-person, via text, or in an email — make sure to confirm the scheduled time via email. An email is a searchable record that clients can check if in doubt of the details.

If applicable, copy the client’s administrative assistant to make sure it gets on their calendar. To avoid crowding the client’s inbox unnecessarily, ask whether reminder emails should go only to the assistant in the future. 

2. Make time to personalize.

It wouldn’t be wise to promote an event or product without a plan; take the same approach with your meeting reminders. Every email and text message you send is a representation of your brand.

To track your meetings and appointments, invest in an online calendar tool. Block off time to create customized reminders. If you’re worried you’ll forget, set your calendar tool to remind you to do it. 

This might seem a little extra, but the personal touch is important. If you allow your online scheduling service to fire-off automatic, robotic appointment reminders, chances are clients will dismiss them in the swarm of other system-generated reminders they receive.  

3. Stay on the radar.

Reminders do not necessarily need to be about a meeting. Clients encounter your brand in all sorts of contexts, so be sure to use those touchpoints as subtle, positive reminders.

Take social media. Encouraging clients to follow you on Instagram and Facebook keeps you top of mind while they’re using those channels. The content you post can trigger them to think about the upcoming appointment. 

Do the same if you send an email newsletter. Add clients to your list so that your business regularly shows up in their inbox. And if you host experiential events, be sure to invite clients to those activations, too. 

4. Send a response-worthy reminder. 

An unanswered meeting reminder can leave you wondering if the client is still planning to attend. The solution is to write a reminder soliciting a response.

Try opening your message with a question. You might ask about the client’s progress on her latest project, or whether she caught the big game over the weekend.

One way or another, get personal. A message that suggests a real person is behind it is harder to put off. Plus, it’s a great way to maintain a long-term client relationship

5. Include an agenda.

Appointments can be a big waste of time if the agenda for them isn’t set ahead of time. Shortly after the meeting is scheduled, develop an agenda and set it to everyone who plans to attend.

A reminder with an attached agenda not only serves as a reminder, but it also gives the client a way to prepare. Meetings are maximally productive when both parties arrive prepared. 

6. Make multiple reminders meaningful.

Sending multiple reminders is not always a bad idea. If a client schedules an appointment months in advance, it’s a good idea to send at least two: one confirming the meeting, and one a day or two in advance of the conversation.

Those messages should not look the same. Use them to build social capital with the client or to grow the client’s knowledge of your business. An introductory survey with questions about the client’s business, interests, and needs can both break the ice and help you provide a better service.

As you learn the art of appointment reminders, check in with your clients. Do they see the reminders you send as useful? Is there some piece of information you might be neglecting to include? You might be surprised at just how much they appreciate hearing from you.

7 Easy Ways to Avoid Burnout at Home

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7 Easy Ways to Avoid Burnout at Home

You know that feeling when you just can’t find the will to work? It’s more than simple stress: You physically and emotionally drained; you don’t feel competent; and it’s causing you an existential crisis.

That feeling is known as burnout, and according to Mayo Clinic, it has real health implications. Burnout is associated with excessive fatigue, insomnia, alcohol abuse, heart disease, diabetes, and high blood pressure. 

But while burnout can be tough to solve, it’s relatively easy to prevent a few at-home approaches:

1. Get enough sleep.

Sleep deprivation is a risk factor for dozens of different health conditions, including burnout. Stop burnout before it starts by getting the recommended 7-9 hours of sleep every night. 

Give yourself enough time to prepare for sleep. Organize some of the things you’ll need in the morning so that you can sleep in peace. And be sure to stay away from screens for a couple of hours before going to bed. 

2. Exercise.

Many big-name business leaders make sure that they exercise daily. Some go to the gym early in the morning, but there are plenty of ways they get their workout in other than hitting the weights.

this doesn’t have to happen in a gym or other indoor setting, especially for those who are indoors during their working hours. The great outdoors provides ample opportunities to get physical activity. 

Take a walk in the morning, or go for a hike in the afternoon. The great outdoors provides plenty of opportunities to get physical. Stretching and calisthenic exercises are two other ways to keep your stress levels in check.  

3. Keep a journal.

Often, burnout stems from a lack of purpose. Scheduling time to journal is a great way for business leaders to release these anxieties and keep things in perspective. 

When you journal, think about the reasons that you do what you do in the first place. Consider the people you work with and how you impact their lives. Remember that regardless of what you do, you are helping people or fulfilling someone’s needs with your job. 

4. Engage in hobbies.

Another element of burnout is a sense of incompetence. That feeling can be demoralizing and significantly reduce your motivation. 

Hobbies give you a break from the work you typically do. More importantly, they allow you to do something that you enjoy without the stress of having to get things just right. 

If you don’t have a hobby, take this opportunity to find one. If you’re creative, sewing or crafting could be your cup of tea. If you’re interested in cooking, check out a book of recipes to try out. You might like to take and edit pictures on your phone. It doesn’t have to be complicated.

5. Unplug.

When there’s so much going on in the digital world, it can be overwhelming to keep up. If the constant chime of appointment notifications, emails, and news updates gets on your nerves, practice putting down your phone. 

What about while you’re working? You might not be able to change the fact that you work from a computer, but you can keep only a single tab open and turn notifications off — and if all else fails, go take a walk. 

6. Schedule breaks.

Be sure to include breaks in your calendar. Working nonstop is a surefire way to burn yourself out. Scheduling tools can help you get through your daily tasks more efficiently and place breaks at times when you tend to be the least productive. 

7. Make motivational playlists.

Sometimes, all it takes is the right song to put you in a good mood. Listening to music is proven to reduce depression, speed recovery from trauma, and sleep better.

There are plenty of playlists pre-built by streaming platforms for different moods. If you can’t come up with a specific artist or song, treat them as a starting point to find songs that motivate you. 

Playlists are the perfect way to power through household chores and workout sessions. Build one for every activity you dread or put off. 

Regardless of your career path, you’re likely to face burnout at some point. Add healthy habits into your schedule so you can avert a crisis. The best antidote to burnout, bar none, is self-care. 

4 Reasons Leaders Waste Valuable Meeting Time

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7 Ways Appointment Software Supports Sales and Marketing

The meeting that could’ve been an email: We’ve all been there. As much as we want every meeting we attend to be productive, almost every one of us has left a meeting wondering: “Was that really necessary?” 

According to a study by Harvard Business Review, 71% of senior managers in a range of industries say meetings are unproductive and inefficient. Executives spend 23 hours per week in meetings, on average, up from 10 hours in the 1960s.

Almost nobody actually enjoys meetings. So why do leaders waste so much time in them?

1. They get sidetracked.

Given how long they spend in meetings, many leaders struggle to create an agenda for each of them. Some are thinking ahead to the next one, while others try to tackle every meeting on the fly. 

Meetings should always have a defined purpose. Make that reason clear when calling the meeting, and prepare an agenda immediately after scheduling it. Give other participants a chance to comment on and contribute to it.

Setting a specific agenda ensures that you show up prepared, and it also gives your team members an idea of what to expect. Whether you prepare to use a written list or a series of slides, developing an agenda allows you to guide the discussion. 

2. They are disorganized.

Business leaders have hectic schedules as is, and meetings only add to the craziness. Staying organized is key for productive meetings.

Use scheduling software to manage your meetings. Calendar allows you to pick times and dates for your events, share your availability with others, and avoid scheduling conflicts. What’s more, Calendar’s dashboard shows where and with whom you spend your time, helping you make sure that your schedule aligns with your priorities.

Without a shareable scheduling system, it’s tough to know who’s coming to a meeting or whether someone might need to duck out part way through. Those details let leaders structure meetings in ways that make the most of everyone’s time. 

3. They have too many meetings on the calendar.

Between meetings, interviews, and training sessions the number of meetings on your calendar can add up quickly. It’s important to know when meetings are appropriate and when they are not:

  • When you should have a meeting: when you need to plan for the long term, get or give feedback on major projects, host executive-level negotiations, or deliver employee performance reviews.
  • When to keep meetings short (or not have them at all): when you need to share weekly progress updates, present revenue and expense breakdowns, brainstorm for marketing assets, or explain changes to your personal schedule.

When leaders use good judgment, they can cut out meetings that are unnecessary and focus on the ones that matter.

4. They can’t keep their employees focused.

The most wasteful type of meeting is one that attendees do not find valuable. If you want your employees’ meeting time to be spent effectively, it’s important to keep them engaged throughout.

There are multiple ways to make meetings more interesting:

  • Add visuals to presentations. Photos and videos can drive home key points. Beware, though, that adding too many visuals wastes time by distracting attendees.
  • Encourage group participation. Activities encourage buy-in from non-presenting members of the meeting. Ask people to raise their hands in response to certain questions, or request suggestions around a challenge. 
  • Keep all meetings under 50 minutes. Meetings that last for an hour or more should be split into two or more sessions. Set a timer if your meetings consistently overrun their slots.
  • Identify key takeaways at the end of each meeting. Concluding meetings with action items not only makes them more meaningful, but it provides markers for future measurement. When meetings begin with a review of the prior one’s action items, participants feel a sense of purpose and accountability.

Unproductive meetings may seem like a fact of life, but they do not need to be. Schedule only the meetings you need, always develop an agenda in advance, and keep participants engaged. Neither you nor your employees have time to waste.

How to Squeeze More Interviews Into Your Schedule

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Why You Should Always Verify Appointments (And 5 Ways to Do So)

“There aren’t enough hours in the day,” is a phrase everyone in business has thought, if not said aloud.

Whether you’re an entrepreneur, recruiter, sales leader, or another role entirely, interviews likely make up a good portion of your day. If you’re looking to make more time in your schedule, why not start with one of your biggest time commitments?

Here are some helpful hacks for fitting more interviews into your busy schedule:

1. Dig deeply into your goals.

As with any new personal or professional project, it’s important to first identify your objectives. If you’re an entrepreneur trying to find the right candidate for an open role, how long are you willing to wait to fill it? How many candidates do you want to meet before you make a decision?

Take your time with this. Hiring is not something to rush. The more narrowly defined your criteria and assumptions, the more satisfied you’ll be with the end result. Ask yourself:

  • How many rounds of interviews are required throughout the entire interview process (depending on the job position)?
  • What is the maximum number of candidates that can move forward to next-round interviews?
  • How long should interviews run to properly evaluate candidates for the position?
  • Do other executives need to be present? If so, can they fit these interviews into their schedules?

2. Determine availability digitally.

One of the most time-consuming aspects of interviewing is all the back-and-forth communication required to coordinate and confirm an available time slot for two or more parties. For internal meetings and interviews, be sure you’re using a consolidated digital calendar so you can see one another’s availability?

What about interviews with people outside the organization? Tools like Calendar simplify this by letting users embed their availability into their email messages. Calendar automatically prevents double-booking, just in case the interviewee selects a time that’s been taken. 

3. Account for interstitial time. 

Although it’s tempting to stack interviews one on top of another in order to maximize your time, avoid doing so. Allow for at least 5 minutes, and ideally 15, between each interview.

Interviews are unpredictable. You never know who will show up late or which interviews will go long. You don’t know what else might come up during the workday. Those buffer zones are a great time to catch up on email, take a break, or prepare for the next meeting. 

4. Learn to say “no.”

If you’re trying to fit more interviews into your schedule, you have to get better at refusing unnecessary meetings. Even a few meeting-happy clients can eat up hours of a workday that you may need to spend speaking with employees, candidates, or investors.

Just because you’re saying “no,” though, doesn’t mean you need to be rude about it. Do your best to help the person whose meeting you can’t take over email. Could you introduce them to someone else on the team who can handle the situation? If the client is insistent, could you suggest a shorter time slot or a different meeting time?

5. Automate what you can.

Sometimes, to have more time, you need to make more time. Besides refining your scheduling processes, it’s still a good idea to audit other tasks to see what can be handled via a digital automation tool.

Even if it’s something as simple as sending an automatic payment reminder, every little increment of saved time adds up. Email marketing, social media posting, sales follow ups, and even first-round interviews can be automated.

Interviewing takes time, but that doesn’t mean you can’t streamline the process. Use these tips to get more done, hire faster, and have more conversations. 

Wake Up, Listen Up: 7 Podcasts to Kickstart Your Day

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Wake Up, Listen Up: 7 Podcasts to Kickstart Your Day

In the car, on the train, or while you walk to work: Your morning commute is an ideal time to kickstart the day with a podcast. 

Unlike articles and videos, podcasts let you keep your eyes on the road and your mind on your bigger things. Multitasking may not work in many contexts, but audio content lets you learn new things while you go through your morning routine.

What show should you choose? You probably aren’t looking for a dense, data-heavy podcast. But when you’re gearing up for work, you probably don’t want a fluff-filled talk show, either. These podcasts offer the perfect balance of educational and easy:

1. The Daily

This one’s for the news junkies out there who don’t have time to sift through multiple sources. Published each weekday by The New York Times, The Daily is a quick, 20-minute recap of the day’s biggest stories.

Think of The Daily like a first cup of coffee. Host Michael Barbaro brings New York Times reporters in to share a bite-sized version of a larger story they’re reporting. It’s sharp, thought-provoking, and over before you know it. 

2. HBR IdeaCast

If you like to start the business day thinking about business, give HBR IdeaCast a listen. Harvard Business Review’s weekly podcast features cutting-edge thinkers in business and management on subjects ranging from digital transformation to combating subconscious biases. The shows, which run between 20 and 30 minutes, invariably offer actionable ideas to help entrepreneurs grow personally or professionally. 

3. How I Built This

Have you ever wondered how big-name brands and movements came to be? In NPR’s How I Built This, host Guy Raz interviews innovators, entrepreneurs, and next-generation thinkers about how they developed their signature achievements.

Who are those entrepreneurs? The founders of Patagonia, Zappos, and Lyft have made appearances, as have the owners of “Main Street” companies like Tate’s Bake Shop and Chicken Salad Chick. If you’re looking for a place to start and like the NBC show “Shark Tank,” check out Raz’s interview with Daymond John

4. The Pitch

Speaking of “Shark Tank,” The Pitch takes the investing show’s approach to the airwaves. The Pitch’s tagline says it all: “Where real entrepreneurs pitch to real investors—for real money.” New episodes air only once a week, but they’re anything but predictable. As with “Shark Tank,” investors sometimes bite on unexpected products and pass on ones that, to the listener, seem promising. Some listeners might find it a little high-stakes for the morning, but it’s certainly a good way to wake up. 

5. TED Radio Hour

If you’re a fan of TED Talks, try the TED Radio Hour, which companies multiple Talks around a single theme. The podcast hits on everything from how to be more creative, the power of positivity, and why kindness is so important.

One thing to beware of: TED Radio Hour episodes last, as the name implies, a full hour. Be prepared to hit pause when you pull into the parking lot at work. 

6. StartUp

Think of StartUp like How I Built This but for the startup ecosystem. Gimlet Media’s Alex Blumberg hosts an eclectic lineup of leaders who fall outside the lines of traditional business. With his signature offbeat humor, Blumberg interviews personalities from cycling whistleblowers to gay country music stars. With episodes running roughly half an hour, StartUp is a great way to laugh while you explore the nooks and crannies of entrepreneurship. 

7. Planet Money

Planet Money might be best described as a podcast about money for people who hate money. Although each episode has some sort of tie to the finance world, they’re often looser than expected. The tale of the FCC taking on robocalls, the cost of free doughnuts, and the business side of choosing the color of the year are some of the more noteworthy topics the show has recently covered. Short, 15-25 minute episodes make Planet Money a great choice for commuters.

Whatever your business background and listening tastes, there’s a podcast for you. Put one on, sit back, and start your day with a good story.

6 Tips for Working Through the Winter Blues

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How to Kick Yourself Out of a Slump

Winter is a tough time of year. Leaving the house is hard enough; running a business can feel downright impossible.

For some people, the winter blues get so bad that they’re diagnosed with seasonal affective disorder. But even if your energy levels are only a bit lower in the winter, your company could suffer. As the leader, you set the tone for your entire team.

Don’t let that happen. Take these tips to stay productive and keep your spirits up during the long, cold days:

1. Keep it warm and bright.

Studies have shown that cold, dark environments have negative effects on cognition and mood. Work is already demanding, and a chilly or dim office will make it that much more difficult. 

Don’t wait until you’re shivering to throw on those additional layers. Keep the overhead lights on, and get a lamp for your desk if you’re still struggling to make out text or other small details. Grab a cup of hot coffee or hot cocoa to sip on while you work.

2. Prioritize friends and family.

One of the most important lessons entrepreneurs can learn from holiday traditions is to stay in touch with loved ones throughout the year. They can provide motivation, someone to vent to, and a much-needed break from work. Even if you think you can tough it out, you’ll have an easier time if you stay connected.

Schedule at least one social event each week. Invite your siblings over for dinner. Go to happy hour with your former co-workers. Catch up over coffee with a friend from college.

3. Take care of yourself.

As tempting as it is to indulge in comfort foods, it’s crucial to pay attention to your health during winter. Minimize processed foods, and eat plenty of protein and healthy fats. Take a vitamin D supplement, which can ward off depression, if you do not spend much time in the sun. 

Also consider joining a gym, especially if you do not have exercise equipment at home. Exercising outside is tough in the cold and snow, and cardiovascular exercise has massive benefits for mental health. If motivation is an issue, hire a trainer to push you through your workouts. 

4. Take your time.

Although there’s nothing wrong with wanting to achieve your New Year’s resolutions, remember to pace yourself. If you’re feeling stressed, slow down. Take a 15-minute break to go on a walk, meditate, or eat a snack.

What if you can’t seem to shake the stress? Give yourself some more time away. Vacation season is over until summer for most people, meaning you’ll be able to find deals on everything from airfare to hotels. Your wellbeing is worth it. 

5. Look forward.

Setting goals is incredibly motivating, and right after the new year is a perfect time to do so. Think about what you want to achieve in 2020, and share those goals with your team.

Use the SMART goal system:

  • Specific: Don’t say you just want to grow your revenue. By how much? Over what time frame? Through what means?
  • Measurable: Be sure that you have a system for checking progress on your goals. If you can’t put a number to it, then what outcome would indicate that you’ve met your objective?
  • Achievable: Is your goal realistic? You may want to make a million dollars tomorrow, but that probably isn’t going to happen.
  • Relevant: If you’re a startup founder looking to grow your company, don’t worry about whether you can hire fifty people in a month. Focus on hiring a single great employee instead.
  • Time-bounded: Goals are just dreams if they don’t have a timeline attached to them. Remember to be realistic about the amount of time that the associated tasks take.

6. Practice gratefulness.

Do not underestimate the power of gratefulness. Research suggests that gratitude has health benefits ranging from greater life satisfaction to a stronger immune system to reduced anxiety. Keep in mind the only difference in the tested individuals was their mindset.

Be grateful for what you have and the position that you’re in. Meditate on your gifts, and share them with others. Take time each morning to journal on the positive parts of your life. 

Start the new year off with a mindset of self-care and abundance. When you surround yourself with the right people and practice healthy habits, winter doesn’t stand a chance.

6 Tips for Instilling Wellness in Your Company Culture

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Motivation Secrets of Productive People

Wellness is more than a corporate buzzword: It’s the work of keeping employees happy, healthy, and productive.

Many leaders realize that wellness is a worthwhile investment. But what they don’t know is how to do it: The reason many programs don’t move the needle on health metrics is that companies preach wellness without building it into their culture.

To make wellness a cornerstone of your company culture:

 1. Promote breaks.

A company that does not understand the value of breaks is sure to struggle. Workers can only handle so much stress before it starts to sabotage their productivity. Letting them take 15-minute breaks periodically will help them sharpen the saw of their productivity.

Don’t dictate what workers do on their breaks. There are plenty of ways to use a spare 15 minutes well. Some people enjoy walking around. Others would rather sit, read, or do a crossword puzzle.

2. Create a calm environment.

Clutter isn’t just unsightly. According to Psychology Today, cluttered environments reduce wellbeing, cloud thinking, and impede mental health. Chaotic spaces tend to be more stressful and less productive places to work.

Think beyond the physical environment. Poor time management creates mental clutter. The result is procrastination, overextension, unpunctuality, and over time, burnout.

3. Offer healthy foods and snacks.

Food is fuel. Stocking healthy foods for the team ensures that they don’t have to reach for a candy bar or drive to a local fast-food restaurant when they get hungry.

Place bowls around the workplace with snacks like bananas, apples, and protein bars. Fill the fridge with hydrating drinks like sparkling water and Gatorade. Be sure to ask team members about allergies before introducing new foods.

4. Set up group activities.

Learn what you team members like to do outside of work, and create hobby groups for them. Go on walks together, try group yoga, or simply set up a recreational basketball league. Socializing is good for mental and physical health, and it reminds workers that they are part of a team.

If workers aren’t interested in physical activities, set up discussion groups. Current events clubs, company improvement task forces, and foreign language groups give team members a voice.

5. Invest in perks.

Gym memberships and massage therapist visits cannot create culture alone, but they do get the message across that the company cares about the health of its team members. You can even include concierge services for when workers need groceries or office supplies.

If you aren’t sure where to start, look at the tech giants. Take Google: The Alphabet subsidiary offers its employees a host of unique perks, such as decompression capsules, a full on-site medical staff, and even free cooking classes.

You may not be able to afford all of the benefits that Google offers, but you can use them for inspiration. Create a list of perks that might fit in the budget, and ask team members for feedback on which ones are most important to them.

6. Ask for feedback over and over.

In order to be happy, positive, and productive at work, employees need to feel like they have a say. Sit down with team members monthly to get their thoughts on the company’s culture and how it’s affecting their personal habits.

Reward workers for suggestions on how to improve workplace conditions. Don’t penalize people who see flaws: Providing honest feedback is not the same as complaining. If employees’ suggestions conflict, get the group together to talk about how best to proceed.

Focus particularly on areas where multiple employees may need help. If two or more members of the team want to quit smoking, set up a cessation program that includes private counseling. If weight management is an issue across the team, perhaps activity trackers might make a good quarterly gift.

Workplace wellness programs are well and good, but a culture of wellness is what actually makes a difference. Leave no stone unturned: Physical, mental, and social health all matter in the context of overall wellbeing. Give employees the tools they need to improve in all of those areas, and you’ll be surprised at just how much stronger your company’s culture becomes.

5 New Year’s Resolutions to Take Your Business to New Heights in 2020

By | Business Tips | No Comments
Regain Your Time by Learning the Art of Saying No

New Year’s resolutions are good for more than personal growth. If you want to grow your business in 2020, now is the time to set goals for the new year. Simply putting your goals on paper makes you 42% more likely to achieve them.

Growth comes in many flavors. Whether you want to give your culture, marketing, sales, or something else entirely a facelift in 2020, consider making one or more of these New Year’s resolutions for your business:

Resolution No. 1: Extend the holiday cheer.

The holiday season makes people happy. Unfortunately, the boost to workers’ mood and motivation doesn’t always last. If leaders don’t make an effort to maintain that environment, team members quickly reacclimate. Soon, stress seeps back in.

Leaders need to promote workplace harmony to keep tensions low and spirits high. Set out a box so colleagues can make cultural suggestions without worry. Review them at an all-staff meeting, and decide together which to implement. Give gifts and encourage gratefulness year ‘round, not just around the holidays.

Resolution No. 2: Be more transparent.

If there’s one resolution every company should make, this is it. Transparency plays an underappreciated role in productivity. Workers who feel included and understand company goals are more willing and able to achieve those goals. 

Make revenue and expenses an open conversation. Map out the business strategy for everyone to see. Encourage top-down, bottom-up, and peer-to-peer feedback. Use tools like Slack and processes like weekly updates to keep people in the loop.

Resolution No. 3: Manage time methodically. 

Another great way to boost productivity is to improve your time management skills. It’s easy to get caught up in daily distractions and busy work. Ask yourself each day, week, month, and quarter: What needs to get done, and where will it fit?

Start by implementing a zero-based calendar. Fill every 15-minute block with something, even if it’s merely meditating or responding to emails. Encourage your team members to do the same, and be sure to share calendars so everyone can see what others are working on.

Resolution No. 4: Set Sales Goals.

A business is nothing without sales. If you don’t have specific targets set for 2020, take a moment to do so. Think in percentages: You might want to increase revenue by 10% compared to last year, for instance.

To get there, you need a plan. Ask salespeople about kinks in your pipeline. Interview current customers about high and low points in their sales experience. If you haven’t already, invest in sales tools to automate outreach.

Resolution No. 5: Get more attention online. 

Digital channels are how most companies get business these days. If you buy billboards or newspaper ads, shift that spend to more modern tactics. Research suggests that organic and paid search, as well as social media and email marketing, have the highest ROI of digital channels.

Social media, in particular, allows you to create virtual customer environments. Online groups and forums are nearly free to set up. Beyond their branding benefits, they allow you to provide support to customers who might not be willing to call in.

Resolutions are powerful because they help you hold yourself and your team accountable. Think about where your business needs that discipline the most, and set your 2020 goals to suit. 

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